Sample case file. Names, numbers and screenshots are made up.
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Case file 4 of 7. Lena P., web design studio. Signed by Maya Collins.

CASE FILE 004 · SEP 2026

She doubted a US program would work in Germany. Nine clinics later.

Lena P., web design studio, Bavaria

A web design studio. A business coach. One hundred and ten days.

Signed by Maya Collins2 screenshots
June 2026

€4,000

a month, a two-person web design studio in Bavaria.

Any local businessclients
One-off projectspricing

One-off projects meant starting from zero every month.

Lena's biggest worry going in

She doubted a program built in the US would work in Germany.

“I thought it would all be American tactics that don't work here.”

Lena, in her own words

What changed her mind

Maya adapted the outreach to German clinics and wrote it with her in German, with local examples.

Day 110 · September€9,800a month

Pick one market, then turn projects into monthly plans.

Monthly revenue: €4,000 at the start, €4,600 by day 35, €6,200 by day 42, €9,800 by day 105, €9,800 on day 110.

ClientsAny businessPrivate clinicsPricingOne-off projectsMonthly plans
★ Week 6 · Turning point2 / 3

The first monthly plan

Built the monthly website plan with her. Signed the first clinic on it.

Weeks 7–153 / 3

Nine clinics

Reviewed every proposal. Followed up with every clinic that replied.

Day 110 · September

€9,800

a month, up from €4,000. €9,800 a month from nine clinics on monthly plans.

Everything else that changed.

Clients
Private clinicswas any local business
Pricing
Monthly planswas one-off projects
The proof
Exhibit B · Monthly plans, September.
EXHIBIT BMonthly plans, September.Enlarge exhibit B
Case closed · day 110CASE FILE 004

The case in 30 seconds.

Lena ran a small web studio stuck at €4,000 a month on one-off projects, and doubted US methods would work in Germany. Maya helped her focus on private clinics and sell monthly plans. 110 days later: €9,800 a month from nine clinics.

The situation
One-off projects meant starting from zero every month.
The worry
She doubted a program built in the US would work in Germany.
What they did
Pick one market, then turn projects into monthly plans.
The turning point
Week 6: The first monthly plan
Monthly revenue€4,000 to €9,800
ClientsAny local business to Private clinics
PricingOne-off projects to Monthly plans

Signed by Maya Collins.

Lena was stuck at €4,000 a month. One hundred and ten days later, she wasn't.

Where are you stuck right now?

CASE FILE · YOURSGoes to Maya Collins
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What do you run?

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Results are individual, not typical or guaranteed. Lena's words appear exactly as written. Screenshots are shared with permission, with private details hidden.

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